Online retailers reveal Mega Monday confusion
Confusion reigns over ‘Mega Monday’ the day the UK’s online retailers sell the most amount of goods, with Visa suggesting that it’s today and Play.com plumping for next week. Online giant Play.com is gearing up for next Monday – 7 December and the first Monday in December – to be its busiest. “Online shoppers are spending more money than ever this Christmas, despite the doom and gloom of the recession – and look set to splash record amounts of cash on Monday 7 December,” said Play.com’s release “Known as Mega Monday, this is the day the UK’s leading e-retailer, Play.com predicts will be its busiest of the year, as the festive shopping season gets into full swing.” Or today However, Visa has other ideas, with the Daily Mail stating : “According to the card company, Visa, there will be almost 2.4 million online sales today which is the highest figure on record. The busiest period will be around lunchtime with a second peak around 7pm.” We contacted Play.com to get to the bottom of things, and they answered: “Play.com believes that the seventh will be Mega Monday; however other retailers may feel differently.” So there you have it, it’s Mega Monday today, or next week.
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